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Marc Backon joins Centivo as Director of Operations |

BUFFALO, NY , March 29, 2022 /PRNewswire/ — Centivo, a new breed of self-funded employer health plan anchored around leading value-based care providers, today announced the addition of Marc Backon as Chief Operating Officer (COO) of the company, a new position. As COO, Marc will be responsible for business efforts as well as execution and delivery on behalf of customers, members and vendors.

Marc is a highly regarded senior healthcare executive with a proven track record of success

Marc is a highly regarded health executive with a proven track record of success in national and regional health plans as well as startups. It relates to Ashok SubramanianCEO.

“As Centivo continues its journey of welcoming more customers, expanding into new markets, and streamlining its operations and processes, we identified the need for a strong and experienced healthcare executive who could help us guide us into the future,” Ashok said. “We are delighted to have found such a leader in Marc and look forward to leveraging his knowledge and skills in the healthcare industry as our new COO.”

“I couldn’t be more excited and proud to join Centivo and help fulfill its mission to restore health care affordability to working Americans,” said Marc. “I look forward to working with my new Centivo colleagues, employers, brokers and the provider community to further accelerate Centivo’s innovative product and network solutions to the employer-sponsored health plan market.”

Prior to joining Centivo, Marc was President of the Commercial Division of Tufts Health Plan. At Tufts, Marc has demonstrated consistent success in growing and improving efficiency while improving access, care coordination and healthcare affordability. The plan was recognized as one of only four in the country to earn a 5-star rating from the National Committee for Quality Assurance (NCQA). Prior to his role at Tufts, Marc has held leadership positions at Aetna, Capital Blue Cross and Deloitte Consulting. Marc holds a Bachelor of Arts in Economics from Hamilton College.

About Centivo

Centivo is a new type of health plan anchored around leading value-based care providers. Centivo saves self-funded employers 15% or more over traditional insurers and is easy to use for employers and employees. Our mission is to bring more affordable, high-quality health care to the millions of working Americans who struggle to pay their health care bills. With Centivo, employers can offer their employees affordable and predictable costs, a high-tech member experience, exceptional service, and a range of benefits options including both exclusive primary care-centric ACO models as well as than traditional networks. For more information, visit or follow us @Centivo on LinkedIn or @CentivoHealth on Twitter.

Media Contact:

Bruce Lee (for Centivo)

Email: [email protected]

Phone: 203-895-2214

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SOURCE Centivo